Saturday, June 30, 2012

Le Tour des Pubs

Le Tour de France is not just a bicycle race, it's also an advertising opportunity for its numerous official sponsors. Consequently, before watching the race, the spectators have to watch the advertising parade. It's a low-key event, characterised by good taste and discretion.

1 comment:

Valladolid Daily Photo said...

A colorful parade. Although I am not a big fan of cycling, I´d love to be there to watch the start of the race. Enjoy it!